Understanding the Early Adopters of Fuel Cell Vehicles

In this study, the author presents results from a survey of 906 FCV and 12,910 BEV households in California. They investigated the sociodemographic profile of FCV buyers and compare them to BEV households. FCV and BEV households are similar in many areas. There is no significant difference in household income, number of people in the household, number of vehicles in the household, gender, or level of education. However, FCV and BEV households do differ in some key areas. Compared to BEV households, FCV households are slightly older; less own their own home; more live in an apartment, condo, or townhouse; they have owned more alternative fuel vehicles previously (but fewer BEVs); they have higher VMT; and slightly longer commutes. These differences may explain why these households choose to adopt a FCV. As fewer FCV households own their home, and more live in multi-unit dwellings they may have more barriers to accessing recharging from home, which may be why they selected a FCV rather than a BEV. Their slightly longer commutes and higher VMT may mean they perceive FCVs to be a better fit with their household’s travel patterns, though their commutes are well within the range of a BEV.

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