ridership

Envisioning Micromobility as Public Transit: Two intervention studies in the living lab of Davis, California

  • Principal Investigator Kari E. Watkins, Ph.D.
  • University of California, Davis
To begin to envision micromobility as serving existing public transit and acting as public transportation itself, the researchers will examine the role of pricing on micromobility demand. In this project, the researchers will conduct two pricing-focused field experiments, partnered with the micromobility operator, SPIN, and a railway operator, Capitol Corridor.
Project Status
In Progress

Youth Cruz Free: Bus Ridership Behavior Among Santa Cruz County Teens

  • Principal Investigator Susan Pike, Ph.D.
  • University of California, Davis
This project will investigate the effectiveness of the Youth Cruz Free pilot fare-free program by Santa Cruz Metro through a longitudinal study of travel behavior among high school age teenagers. The outcomes of this study will provide Santa Cruz Metro with a direct understanding of the impacts of the pilot program, and will be useful for transit agencies and policy makers considering larger scale free transit for youth and other groups.
Project Status
Complete

Youth Cruz Free: Fare Free Bus and Ridership Behavior among Santa Cruz County Teens

Research Product Type
Research Report
This study examines a Youth Cruz Free program launched by the Santa Cruz METRO in March 2023, allowing kids and teenagers of school age to use the service for free. The researchers were interested in understanding how the program has changed the travel behavior of teenagers, whether it encourages adolescents to use the service after they turn 18, and what factors influence their overall ridership of Santa Cruz METRO.